Why digital strategies fail

Most digital strategies don’t reflect how digital is changing economic fundamentals, industry dynamics, or what it means to compete. Companies should watch out for five pitfalls.

Pitfall 1: Fuzzy definitions

Pitfall 2: Misunderstanding the economics of digital

Digital is destroying economic rent

Digital is driving winner-takes-all economics

Digital rewards first movers and some superfast followers

Pitfall 3: Overlooking ecosystems

Industries will soon be ecosystems

How ecosystems enable improbable combinations of attributes

Pitfall 4: Overindexing on the ‘usual suspects’

Digitizing incumbents are very dangerous

The B2B opportunity

Pitfall 5: Missing the duality of digital

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Entrepreneuring | curious thinker | technology advisor | photographer at stories by AMG | founder of ayco venture

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Aashish Mathew George

Entrepreneuring | curious thinker | technology advisor | photographer at stories by AMG | founder of ayco venture